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The 13th edition of MOVE Week is almost here!

By Maria Malyshkina, ISCA

The 13th edition of MOVE Week is almost here! Happening from 27 May to 2 June, MOVE Week is the flagship event of the NowWeMOVE campaign which showcases the benefits of being physically active.

What do you imagine when you hear "MOVE Week"? You may think, it's literally only one week, but it goes far beyond that, both in geographical and chronological sense! The event is taking place during the last week of May in Europe (27.5. – 2.6.2024) and in the last week of September in Latin America (21-29.9.2024). European Mile initiative, which invites everyone to join the movement by running, walking or rolling a mile is now considered a part of MOVE Week, with events preferably happening during the MOVE Week timeframe and registered at

MOVE Week was created to promote the benefits of being active and participating regularly in sport and physical activity. The campaign is supported by the long-term (13 years and going strong!) efforts of the National Coordinators all over Europe and stretches beyond the European continent, too. It consists of seven (or nine in case of Latin America) days of movement and sport activities that anyone can try for free and find the type of movement that suits them best to start living a more active life.

ISCA team celebrating No Elevators Day 2024 at Copenhill in Copenhagen


What else should you know about MOVE Week? MOVE Week is inclusive: it does not target any special target group, the aim is to get as many people moving and active as possible despite of their age, gender, physical ability, country of origin, religion, etc. Activities offered during this event range from basic fitness and movement sessions involving people of all ages to special events for certain groups - for example, students, children or elderly people.

For the activation campaign this year, we would like to share a new approach which any National Coordinator or, essentially, anyone who is interested in promoting physically active lifestyle could use for the communication about the event, or for designating specific themes to MOVE Week activities. We at ISCA are currently involved into many exciting projects and have developed, and will develop even more, resources that look at physical activity as tool for solution of many societal issues, including deteriorating mental health, urbanisation and improving quality of life of different age groups, and help cities and sports events become greener.

Check out the websites of the projects that activate people and ignite the positive change on a societal level - and hopefully, it can help you gather some inspiration for the celebration of MOVE Week in your comminity!

Movement Pills – Do something better for your health

Brain breaks – Win back your energy

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Physical Literacy - MOVE and Learn

Generations Uniting through Movement – Active across generations 

HOORAY – Move towards youth mental health

City-Green-Go – Climate-friendly MOVEs in your city


Parking Day for Fitness – Claim your space

Sport Without Waste – Active and environmentally friendly sport events

We wish you an active, inspiring and truly pulse-raising MOVE Week! Stay tuned by subscribing to our social media: FacebookTwitter and Instagram.

Posted on 07/05/2024 by Maria Malyshkina, ISCA


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